oneRTX Company Rebrand

In 2023, Raytheon Technologies rebranded to RTX and merged from four to three business units. More than 185,000 employees formally came together to answer the biggest questions and solve the hardest problems in aerospace and defense.
I led content creation across our channels to announce this rebrand and guide our audience from following multiple business units to just three accounts. From banner images and new bios, we developed content to raise awareness of RTX and our future as oneRTX.
Company
RTX
We're ready to tackle tomorrow's challenges and drive aerospace & defense forward. Raytheon Technologies is now RTX. #OneRTX
— RTX (@RTX_News) June 19, 2023
Learn more: https://t.co/Zxo7KeJiyL pic.twitter.com/8FACxrpe1D
Weβre moving! @raytheondefense will soon join @raytheontech. #OneRTX pic.twitter.com/DPfs50bmKG
— Raytheon Missiles & Defense (@RaytheonDefen__) June 8, 2023